A Day In The Life of a Digital Marketer

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What’s it like to be a Digital Marketer at Prestige Recruitment Group?

We caught up with Jessica Greaney who is our digital marketer based in our head office in Birmingham. Here’s what her role involves:

‘Working as the digital marketer for Prestige Recruitment Group, every day is different. I have a certain routine I try to stick to, but other tasks may be more important so I often have to prioritise.

‘Something I have to do everyday is work through my emails, where I receive candidate consent forms. I then update our Customer Relation Management System to ensure we are GDPR compliant at all times. I will update this system three times a day, as it’s an essential element to my role.

'On a Monday, after I have updated our CRM, I sort through our social media channels. Using a social media management programme, I will schedule relevant content and posts for the week. This takes a lot of time, as I have to read through different types of content to check it is appropriate and relevant to the audience our social media channels have. After I have done this, I often create Instagram posts using Photoshop, which will drive traffic to our website.

'Throughout the week, you can usually find me creating content, content, content! I write blog posts for our website, and create images and photos to post alongside it. This is fun, and I spend a lot of time making sure our content is relevant, unique and targets the right people.

‘Other tasks I do throughout the week include updating the website and doing things like adding testimonials and updating the Meet the Team page. Sometimes, I use programs such as Illustrator and Photoshop to create Newsletters and eBook documents too.

‘I’m currently in the process of training, and I can’t wait to learn more! I’ve only worked at Prestige Recruitment Group since January, and it’s been a great seven months so far. I have enjoyed learning what I have learnt so far, and the atmosphere in the office is very friendly.’

A Fact About Jess: She graduated from the University of Nottingham last year with a 2:1 in English Language and Literature! 


Jessica Greaney
Digital Marketer
0121 244 5004